Series 26: Telemarketing

Telemarketing

Consistent with federal law, FINRA requires that telephone soliciting generally be made between the hours of 8:00 a.m. and 9:00 p.m. in the prospective client’s time zone. Callers must identify themselves and the firm, provide an address or phone number where the caller may be contacted, and state the purpose of the solicitation.

FINRA prohibits the cold-calling of anyone on the Federal Trade Commission’s national do-not-call list, unless the member firm has an established business or personal relationship with the person or has that person’s prior written consent. An established business relationship is one in which